Analytics Deep Dive
Advanced metrics and trend analysis — May 2026
+12.4%
Monthly Recurring Revenue
$1,428,400
ARR: $17.14M
+3.2%
Net Dollar Retention
118.4%
Expansion + upsell
-8.1%
Customer Acq. Cost
$1,240
LTV:CAC = 4.8x
+4%
Net Promoter Score
62
Up from 58 last quarter
MRR Growth Breakdown
New, expansion, contraction, churn
Conversion Rate Trend
Lead-to-trial and trial-to-paid rates
Revenue by Channel
Direct, partner, self-serve, marketplace
Cohort Retention
Monthly cohort retention at 30/60/90 days